Primark remains in the NORDWESTZENTRUM // Nori Park opens Hesse's largest indoor playground with 5.000 square meters in the NORDWESTZENTRUM

There is good news from Frankfurt's NORDWESTZENTRUM for its 55th anniversary. Shop sustainably locally, strengthen the local store offering, inspire the region with a shopping magnet. All of this makes the NORDWESTZENTRUM Frankfurt's No. 1 in retail. With new shops, the NordWestZentrum (NWZ) in Frankfurt am Main is relying on the motto “Shop local”. With 170 shops, restaurants and services, the NWZ is one of the largest and most frequently visited shopping centers in Germany. In this respect, we are pleased that we were able to further expand our strengths by establishing new brands and offerings in order to further increase the attractiveness of the center in the long term. This has also prompted Primark to remain loyal to the NWZ.

We are delighted that Primark remains an integral part of NWZ and continues to offer its unique range of on-trend fashion at affordable prices.

The industry mix was further expanded in June with the reopening of the men's clothing store AC & Co and the optician and audiologist Neusehland.

And that's not all. Of course, an extraordinary shopping experience also includes entertainment. The NWZ will become Hesse's largest indoor playground this year. Nori Park will open for kids and families on over 5.000 m². Children and families can look forward to a new, exciting and entertaining attraction. With play equipment, play options and organized children's birthday parties, the indoor playground offers an ideal opportunity for children to let off steam and have fun, regardless of the weather conditions. From now on the sun will always shine for us. A highlight is the Nori roller coaster car. And the accompanying animated film “Nori Rollercoaster Boy” is now running in 13 countries.

“We are constantly working on improving our offering to make the NordWestZentum even more attractive for the region. Shop local also means strengthening local trade. “To always offer a shopping experience and to ensure that there is something for every need,” explains Pina Keffel from the center management and responsible for marketing at the NWZ. “We are all the more pleased that our visitors now have an even larger selection available to them with the new stores.

NordWestZentrum: pivotal point in the north-west of Frankfurt

The NordWestZentrum is a multifunctional shopping center that is not only a place for shopping, but also offers the functions of a small city. In addition to 170 shops, including shops from well-known brands such as Zara, Peek & Cloppenburg, Decathlon, C&A, H&M, Primark and Media Markt, there are now around 250 apartments and office space for authorities and private companies on the site. In addition, more than 20 doctor's practices, a hotel, one of the region's largest fun pools with a large sauna area, fitness center as well as a sports hall and the headquarters of the Fraport Skyliners basketball team are integrated into the shopping center. In addition to educational institutions such as the VHS and the city library, the NWZ focuses on cultural diversity. Events and exhibitions take place regularly at the NWZ on the large action stage and in the Titus Forum. Thanks to the direct connection to the city motorway as well as two subway lines and six bus lines directly in the center, the NWZ is optimally integrated into the regional and supra-regional infrastructure.